Dual Pixel Blog

Why You Need A Blog

Mckenzie Holder • June 30, 2020

Having a blog can be a great way to let your audience know what you and your business are currently up to. It can also be a great way to offer tips and advice to your customers and help them improve their own businesses or shopping experience. 


We’ve compiled a few reasons why a blog may be a great help to your business. 


Build Up Engagement


Building up your blog presence can help with engagement. The better you answer a question with your blog the better you can score on the Google rankings. This can allow for a higher click rate. 


The longer people stay on your website, the greater the outcome can be. If they enjoy the content you have created, they may explore to see what else you have published to the online space. Reading through your blog can increase your lead rate which in turn can create new customers. 


Grow Your Audience


Blogging can be one of the many ways that can help you reach a large audience. Whatever subject you have decided to focus on for each blog post, it can be a potential solution to many people. It allows them to learn more about who you are as a company. 


People can see more of your personality. Are you professional? Do you have a carefree attitude? Are you a mixture of both? Writing a blog can help you cement what kind of tone you would like to portray to your audience and attract the demographic you are interested in. 


Validate Your Expertise 


Writing a blog can be a great way to showcase just how much knowledge you have on your niche product. For example, beauty salons can showcase tricks of the trade as well as advice for specific kinds of hair. Showing off that kind of knowledge lets potential customers know that your facility is a trustworthy place. 


Writing step by step blogs can help people improve their own individual skills. Using your platform for educational purposes can make you a reliable source of information. Writing about a topic you would like to be viewed as an expert in can let your readers know that you are knowledgeable and skilled in that area. 


Tell Your Story


Having a blog lets your audience know you on a more personal level. Having your own blog lets you be your own media company. You can tell your story without filters and cut out the middle man. Your audience can get the full scoop straight from the source. 


Not only are you able to control how your story is told, but you are also able to ensure that all information is true and honest. No one can edit your words or suggest alternate meanings. You are in control of your story. 


Stand Out


A well-written blog can rise above the rest and be the ultimate source of information for your audience. You can stand out above the rest by being of the small percentage that creates new and engaging content every day. Be part of the 2% of people who create and separate yourself from the 98% of simple viewers. 



Standing out is essential in today’s competitive world. Providing the best solution to your audience question can be the ultimate way to standing out in the sea of content. 


Looking to Get Started?


Contact us and we can help you get started on a brighter future. Check out our services and see how we can help you get your blog started. 

Dual Pixel Designs, LLC BBB Business Review
By Lawrence Magana June 30, 2025
Dual Pixel Offers Exclusive llms.txt Upgrade for PIXL Websites to Boost AI Search Accuracy Dual Pixel, a leading design agency, is now offering an exclusive upgrade for websites built on its web platform, PIXL: the implementation of the llms.txt file. This new feature helps prepare your site for AI-powered search tools by providing clear, structured information designed specifically for Large Language Models (LLMs) like ChatGPT, Claude, and Perplexity. What is llms.txt and Why You Should Consider It llms.txt acts like a guide for AI tools, similar to how robots.txt helps search engines. It tells AI exactly what your website is about in clean, easy-to-read language. This means when AI tools look up your business, they will reference your actual content, not confusing or out-of-context code. How the Upgrade Works Upon request, Dual Pixel will enable the llms.txt feature on your PIXL-powered website. Once activated, every time you publish your site, PIXL will automatically generate an llms.txt file that includes: A list of your live URLs such as blog posts, products, categories, and pages in multiple languages Meta descriptions for each page (or meta titles if descriptions are missing) Only relevant content, excluding drafts and no-index pages This ensures your site provides AI tools with the most accurate and useful information available. Why This Upgrade Matters Most websites currently lack an llms.txt file, putting them at a disadvantage in the AI-driven internet landscape. With this upgrade, PIXL sites will be more likely to: Show accurate business information in AI responses Link directly to authentic site content Represent your brand professionally across AI platforms Want This Upgrade for Your Site? If you have a PIXL-powered website and want to add this important AI-friendly feature, contact Dual Pixel to request the llms.txt upgrade. Our schedule is filling up fast—get in touch today to ensure your site stays ahead of the curve. If you don’t have a PIXL website yet but want this service, now is the perfect time to start. Contact Lawrence Magana at [email protected] or call 801-793-7953 to learn more. About Dual Pixel Dual Pixel is a creative design agency focused on delivering innovative digital solutions through its PIXL platform. By offering upgrades like llms.txt integration, Dual Pixel helps clients future-proof their websites for emerging AI technologies. For more information or to request the upgrade, contact: Lawrence Magana [email protected] 801-793-7953
By Kelsey Magana May 30, 2025
Project Case Study: Dual Pixel & REI Logo Design and Website Enhancement Dual Pixel partnered with REI, a leading industrial directional drilling company, to develop a bold and distinctive logo design aimed at positioning REI as a major competitor in the energy and infrastructure sector. REI specializes in advanced directional drilling solutions critical to projects in oil and gas, utilities, and telecommunications. The project focused on creating a strong visual identity that reflects REI’s technical expertise, reliability, and leadership in this highly specialized industry. Achieving an industry impact Dual Pixel crafted a modern and impactful logo that visually communicates REI’s strength and innovation, helping the brand stand out among competitors. Alongside this, a more effective website was developed specifically for REI’s industrial clients, showcasing the company’s project portfolio, technological capabilities, and service excellence with clear navigation and a professional presentation. These efforts together established REI visually as an industry leader, improving brand recognition and credibility within the directional drilling market. Ultimately, the updated branding and digital presence supported REI’s efforts to attract new high-value clients and expand its competitive footprint. Closing Thoughts Through a strategic combination of logo redesign and website improvement, Dual Pixel successfully reinforced REI’s position in the directional drilling industry. The new visual identity and enhanced online presence not only boost REI’s market visibility but also reflect the company’s commitment to innovation and quality. 
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